JSC "MELT WATER", the producer of the premium water brand “Melt Water” in Klaipeda, is successfully penetrating the United Arab Emirates market, where it’s currently exporting about 95% of it’s product volumes. The first steps to launch “Melt Water” in the UAE where made 3 years ago.
Total investment in the Melt Water plant in Klaipeda to date is estimated around 10 million Eur.
So far this year „Melt water“ has shipped around 1 million bottles of still and carbonated water in different sizes to the UAE market. The future goal – to ship such volumes monthly. It’s is estimated that such capacities will be reaches in a few years.
The company also is actively researching export opportunities to China, South Korea and Japan.
"We have noticed that Lithuania consumers are also looking for something new, unique and healthy“ – says Arūnas Ališauskas, the general director of JSC “MELT WATER”
Just a few days ago "Melt Water" products appeared on the shelves of the Maxima retail chain, and the product is expected to appear on the shelves of most major retail chains in the country by the end of 2016.